A single creative often arrives as several files: the ad copy in one file and its terms and conditions in another, or a long document split into parts because of file size. If each file is reviewed on its own, a claim in one file and the disclosure that covers it in another are judged separately.
Merging fixes that. Sedric combines the files into one PDF and reviews it once, as one asset, so the whole creative is checked together.
What can be merged
Can be merged: PDF, JPG, JPEG and PNG files. Each image becomes one page of the merged PDF.
Can't be merged: videos (MOV, MP4), presentations (PPT, PPTX) and Word documents (DOCX). They're greyed out when you select files to merge, and are uploaded as separate assets as usual.
You can add up to 50 files in one upload.
How to merge files
Select Add asset and add your files.
Above the file list, select Merge files. A checkbox appears next to each file.
Select the files that make up one creative — at least two — or use Select all. The list shows how many files and pages you've selected.
Select Next. Set the order of the files (they're merged top to bottom, in upload order by default) and check the asset name.
Select Merge. The files now appear as one merged row in the list.
Fill in the details and select Save and analyze.
Need a change before you save? Use Edit on the merged row to change the order or name, or Unmerge to return the files to the list. You can create more than one merged asset in the same upload.
The details you choose (such as group, channel, policy and product) apply to every asset in the upload, merged assets included.
How a merged asset is analyzed
The merged PDF is analyzed once, as a single asset.
A claim on one page can be satisfied by a disclosure on any other page — even if they came from different files.
If a required disclosure is missing, it means it wasn't found in any of the merged files.
Tip: merged assets of more than 20 pages are marked with a notice and may take longer to analyze. Where you can, merge only the files that belong to the same creative.
Reviewing a merged asset
A merged asset opens in the asset view like any other asset, with a few additions:
A divider in the content shows where each source file starts.
The files menu in the bottom toolbar lets you jump straight to any file.
The Details tab lists the source files that were merged, in order.
New versions
When updated content is ready, you can merge files in Upload new version the same way. A version is a single asset, so if you add several files, merge them into one before uploading. A new version can have a different number of files than the previous one.
Merging through the API
Merging files is currently available when you upload in the app. Support for merging files sent through the API is coming soon.
For any questions, feel free to contact your customer success representative or reach out via the in-app support.